The secret to successĪccording to, Kurzgesagt earns an estimated $2.19 million a year. And yet, the content itself wasn’t boring, but the way that it was taught.īorn was his desire to research the world we live in and subsequently share his newfound knowledge with others with passion and creativity.ĭettmer began creating easy-to-digest explainer videos, motivated by his belief that everybody should have access to even the most intricate scientific principles. It was not until later that he realized the world was a beautiful place full of many things to learn. In the beginning…ĭriven by his newfound passion, Philipp Dettmer applied to the Munich Design School and was accepted. ![]() Steve Taylor, often dubbed ‘the voice of Kurzgesagt,’ is the voiceover for each video, varying from 4-16 minutes. The studio’s YouTube channel focuses on highly stylized animated educational content through the use of the flat design style. The site works hard to raise awareness for topics in the fields of science, space, technology, biology, history, and philosophy, integrating humor into each video to really resonate with the target audience and inspire learning at the same time. While the online giant engages in information design projects of all kinds, it is probably best known for its unique animation videos. So how did Kurzgesagt reach so many people and build an enormous and devoted loyal base? The question is, what distinguishes their animated explainer videos from others available on the internet? Minutes can very quickly turn into hours – we’re telling you. WARNING: You may soon find yourself going down an endless Tik-Tok-style rabbit hole where you can’t help but click one video after another. In fact, their videos are so engaging that they are notorious for encouraging binge-watching stints. Even with the multitude of online video content in existence, Kurzgesagt has still managed to cut through the noise through its uniquely humorous video content and offer something unique to the online world. In light of these statistics, it is no wonder that Kurzgesagt is now the largest Youtube channel in Germany, with its main headquarters based in Munich. Launched in 2013 as a freelance project by Philipp Dettmer, Kurzgesagt has accumulated more than 16 million subscribers and a massive 1.6 billion views. “ It is a YouTube channel and design agency, who, in their own words, have a unique perspective on design, color, and storytelling’. Every video has their sources and these sources can be accessed through the video description.Kurzgesagt – is a coined German phrase, translated in English to “In a nutshell. The content that Kurzgesagt makes is based off from scientific journals, studies and papers, and fact check every video. Kurzgesagt videos cover a wide variety of topics, from important scientific theories and papers like string theory and black holes, and just random topics like nuking the Amazon rainforest and turning Earth into gold. The most viewed Kurzgesagt video is about the COVID-19 pandemic which was ongoing at the time, March 2020. Kurzgesagt also collaborated with many organizations, other YouTube channels and institution, and has took part in a number of programs or projects like TRESCA. The studio received grants from multiple institutions to make certain videos about certain topics, like Bill and Melinda Gates Foundation. Just 2 days after that, a video about evolution was uploaded. Kurzgesagt started on Jafter Philipp Dettmer graduated from Munich University of Applied Sciences. While their English Channel is financially supported with donations from their viewers through Patreon and sponsors, the German channel is supported by Funk and the Spanish channel is sponsored by Wix. Occasionally, the videos are five to 20 minutes longīeside the English channel, there are countless other Kurzgesagt channels that are translations of their videos, two popular channels of these are Dinge Erklärt – Kurzgesagt and En Pocas Palabras – Kurzgesagt. The YouTube channel's main goal is to simplify complicated subjects and topics like science, technology, politics, philosophy, and psychology. ![]() ![]() It discusses scientific, technological, political, philosophical and psychological subjects. The studio's YouTube channel focuses on minimalist animated educational content, using the flat design style. ![]() Kurzgesagt is a German animation and design studio founded by Philipp Dettmer.
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